Roberto Cavalli launches the brand new fragrance Florence inviting influncers to discover the city that inspired this creation; an immersive journey full of interactive activities and amazing spots of the beautiful Florence.

The guests were involved in an interactive workshop to deepen the fragrance knowledge and to get some precious advices, then invited to a gala dinner set-up to recreate the atmosphere of the fragrance adv.

Ferragamo perfumes regional meeting

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